Continental s.r.o. in Otrokovice is Europe's largest manufacturer of tires for passenger, light commercial, freight and specialist vehicles and buses. The rubber industry goes back a long time in the region, a history that began with renowned Czech shoe manufacturer Tomáš Baťa in 1932, when he began producing tires for the trucks transporting his shoes throughout the country and beyond. 1972 saw the official opening of a tire factory in nearby Otrokovice, which now employs over 5,000 employees.
More than 21 million passenger and light truck tires and nearly 1.4 million truck and industrial tires are manufactured every year in this industrial zone.