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      150th anniversary

      Continental Is also Driving the Future in Motor Racing

      Continental conquers motor racing: In the mid-1950s, Continental not only provided tires for a variety of racing cars, but was also regarded as a motor racing promoter. In 1955, this was demonstrated among other things by a prominent billboard at the ADAC car race in the Eifel region. 

      Continental has remained faithful to motor racing over the years. Today, the company sponsors the “Extreme E” off-road electric car racing series. The name says it all: These races are held at worldwide locations with particularly challenging conditions – in jungles, in deserts, at Arctic temperatures, at extreme altitudes or on the narrowest of island roads.

      On the occasion of the 150th anniversary, we will show you the essence of our mission for greater mobility: Embark on a journey through the eventful history of the company since its founding in 1871 with fascinating motifs and experience the development of Continental into an international technology company.

      Behind every individual image there is a special story, which you can discover here: From enthusiastic Continental staff members at work and surprising product launches at the end of the 19th century, to the spectacular world records and technologies for a sustainable and mobile future.