Go directly to

      Uerê – Supporting the “Children of Light” in Brazil

      Continental supports the Uerê education project in Brazil that specifically serves children and young people aged between six and 18 from disadvantaged social backgrounds.

      Dr. Yvonne Bezera de Mello founded the Uerê project (Children of Light) in Rio de Janeiro in 1993 and developed the Uerê-Mello pedagogical approach for working with traumatized children. She works with her team at a school in the favelas to support around 430 children and young people who are growing up in an environment marked by poverty, violence and marginalization. Almost all of the pupils suffer from post-traumatic symptoms and associated learning difficulties.

      As a second step, Dr. de Mello has developed a training program for teachers at other schools based on her findings. Thanks to its success, the Uerê-Mello approach has been officially recognized as a pedagogical method in Rio de Janeiro.

      The project has proven extremely effective, and Uerê has been internationally recognized as a model school by UNESCO.

      Continental’s support consists of three pillars:

      1. Scholarship: Financing university studies for 15 high school graduates
      2. Pedagogy: Implementing the Uerê educational method at two schools near Continental locations
      3. Training: Currently, 22 graduates of the Rotary school are completing an apprenticeship at the Guarulhos Continental location. Furthermore, Continental also plans to offer graduates of the Rigolin school the ability to complete an apprenticeship at its factory in Salto.
      Cookie Policy

      We use cookies to provide you with the best experience on our website. Click on "Accept all" to allow all cookies or "Change cookie settings" to decide individually.

      Note: If you consent to the use of performance cookies, you also consent to the transfer of your personal data to insecure third countries (e.g. to the USA). These insecure third countries do not provide a level of data protection comparable to EU standards. In the case of certain third party providers, such as Google and Mouseflow, no other guarantees are offered to compensate for this deficit. There is therefore a risk that the transmission of your personal data may result in state authorities accessing your personal data without you having effective legal protection options.

      For more information on performance technologies and the transfer of data to third countries, please refer to the privacy policy.

      By clicking the "Accept all" button, you explicitly consent to this. Consent can be revoked at any time by changing the cookie settings. The further processing of data already collected before revocation by the third-party provider cannot be excluded.

      A cookie is a small data file that is stored on your device. We use cookies to provide basic and convenience functionalities, measure website performance and analyze user behavior on the website. 

      Required cookies are always activated because they are indispensable for the operation of the website and to store your cookie consent. Functional and performance cookies are optional. All optional cookies are deactivated by default.

      You can change your cookie settings at any time by visiting our Cookie Policy or by clearing the cache in your browser. 

      Show more Show less
      Required cookies Required

      These cookies are required to provide you with key functions.

      Functional cookies

      These cookies are used to provide certain functionalities to you.

      Performance cookies

      These cookies are used to measure website performance and user behavior. All collected data are analyzed anonymously.